[{"data":1,"prerenderedAt":160},["ShallowReactive",2],{"navigation-en":3,"\u002Fblog\u002Furl-shortener-capabilities\u002F":22},[4,11,18],{"title":5,"path":6,"stem":7,"children":8,"icon":10},"Introduction","\u002Fdocs\u002Fgetting-started\u002F","docs\u002F1.getting-started\u002F1.index",[9],{"title":5,"path":6,"stem":7,"icon":10},"i-lucide-house",{"title":12,"path":13,"stem":14,"children":15,"icon":17},"API Reference","\u002Fdocs\u002Fapi-reference\u002F","docs\u002F2.api-reference\u002F1.index",[16],{"title":12,"path":13,"stem":14,"icon":17},"i-lucide-code",{"title":19,"path":20,"icon":21},"API playground","\u002Fdocs\u002Fapi\u002F","i-lucide-square-terminal",{"post":23,"surround":154},{"id":24,"title":25,"authors":26,"badge":32,"body":34,"date":142,"description":143,"extension":144,"faq":145,"image":146,"meta":148,"navigation":149,"path":150,"seo":151,"stem":152,"__hash__":153},"posts_en\u002Fblog\u002F1.url-shortener-capabilities.md","What a modern URL shortener can do for you",[27],{"name":28,"to":29,"avatar":30},"The Nayalink Team","https:\u002F\u002Fnayalink.co\u002F",{"src":31},"\u002Fnayalink-icon-192.png",{"label":33},"Product",{"type":35,"value":36,"toc":132},"minimark",[37,41,46,59,63,70,74,81,85,96,100,107,111,118,121],[38,39,40],"p",{},"A URL shortener used to be a simple trick: take a long link, make it short. Today it's a core part of how teams run campaigns, share content, and understand their audience. Here's what a modern shortener like Nayalink actually does for you.",[42,43,45],"h2",{"id":44},"custom-aliases-and-collision-handling","Custom aliases and collision handling",[38,47,48,49,53,54,58],{},"Let the system generate a unique short code, or choose a ",[50,51,52],"strong",{},"custom alias"," that's easy to read and remember (",[55,56,57],"code",{},"\u002Fsummer-sale","). Behind the scenes, the shortener guarantees uniqueness and handles collisions so two links never resolve to the same code.",[42,60,62],{"id":61},"click-analytics-without-tracking-people","Click analytics — without tracking people",[38,64,65,66,69],{},"Every click is an insight: how many, from where, on which device, and from which referrer. Nayalink records this ",[50,67,68],{},"without storing any IP address",", so you get campaign-level analytics that respect your visitors' privacy and keep you on the right side of data regulations.",[42,71,73],{"id":72},"fast-redirects","Fast redirects",[38,75,76,77,80],{},"Speed matters — a slow redirect loses clicks. Nayalink serves every redirect from its own European infrastructure, with an ",[50,78,79],{},"in-memory cache"," in front of the database: on a cache hit, resolving a short link takes no database query at all.",[42,82,84],{"id":83},"expiration-and-dynamic-routing","Expiration and dynamic routing",[38,86,87,88,91,92,95],{},"Links can ",[50,89,90],{},"expire"," on a date you choose, so time-limited campaigns clean up after themselves. With ",[50,93,94],{},"dynamic routing",", a single short link can send visitors to different destinations based on their country, device, or language — one link for a global audience.",[42,97,99],{"id":98},"a-full-rest-api","A full REST API",[38,101,102,103,106],{},"Everything you can do by hand, you can automate. A proper ",[50,104,105],{},"REST API"," with scoped tokens lets you create, update, and read links from your own apps and workflows — ideal for bulk campaigns, integrations, and programmatic link generation.",[42,108,110],{"id":109},"security-against-spam-and-phishing","Security against spam and phishing",[38,112,113,114,117],{},"Because short links hide their destination, they're a target for abuse. A trustworthy shortener ",[50,115,116],{},"scans destinations"," for phishing and malware and fails closed on anything suspicious, protecting both your brand and the people who click your links.",[119,120],"hr",{},[38,122,123,124,131],{},"Put together, that's the difference between a link that just redirects and one that works for you. ",[125,126,130],"a",{"href":127,"rel":128},"https:\u002F\u002Fapp.nayalink.co\u002Fauth\u002Fregister\u002F",[129],"nofollow","Create your first link"," and see it in action.",{"title":133,"searchDepth":134,"depth":134,"links":135},"",2,[136,137,138,139,140,141],{"id":44,"depth":134,"text":45},{"id":61,"depth":134,"text":62},{"id":72,"depth":134,"text":73},{"id":83,"depth":134,"text":84},{"id":98,"depth":134,"text":99},{"id":109,"depth":134,"text":110},"2026-07-12","A short link is more than a redirect. Here's everything a modern URL shortener like Nayalink brings to your campaigns — from custom aliases to click analytics and a full REST API.","md",null,{"src":147},"\u002Fblog\u002Furl-shortener-capabilities.jpg",{},true,"\u002Fblog\u002Furl-shortener-capabilities",{"title":25,"description":143},"blog\u002F1.url-shortener-capabilities","V7xQnmH86L-juI49NIqT8UAY5jwbVEuLkHRJcZJytmE",[145,155],{"title":156,"path":157,"stem":158,"description":159,"children":-1},"Nayalink vs Bitly: a GDPR-friendly Bitly alternative","\u002Fblog\u002Fnayalink-vs-bitly","blog\u002F2.nayalink-vs-bitly","Looking for a Bitly alternative? Nayalink is a GDPR-friendly URL shortener with a REST API, full click analytics on every plan and EU data hosting. Compare Nayalink and Bitly feature by feature.",1785430442757]